For the entry into a newer market, there are legislative and governmental impediments that each company needs to face. They have to secure the capital to foray into newer markets. In other words, entry is the ways in which the businesses can establish operation in a newer nation. On the other hand, the exit strategy is the ways in which the companies can sell their businesses or move away from a market without any hassle (Teece, 2010). The Exit barriers for a company are the terms of the contractual agreement which they had initially agreed to enter into the nation. Added to this, they need to adhere to the terms of the political legislation in the nation.
Cost based strategy is based on the pricing of the product or the service of the competition that is being charged. The pricing method is on the base of the businesses and the selling of the services. This is considered to be a market based company. Market requirements dictate the direction of the growth of a company, which differs from the differentiation strategy for the company. The differentiation strategy relies on the tenets of the unique produce offered by the company. Resources based view is the ways in which the company can develop product according to the product rendering by the companies.
The suitability of the company is on the basis of the factors deemed suitable for the particular company. Feasibility on the other hand is the factors that would make particular factors actually implemented in the companies.
Fragmented industry is considered to be the marketplaces when many companies dictate the direction of the trend in the company (Jones and Hill, 2010). The market in this scheme is found to contain many small or medium-sized companies that compete with each other and the large enterprises. This is the commercial structure when relatively less companies control the larger part of the market share. This is based on the output of the sales of the particular product or product type.
The threshold resources of the company are the imperative resources that the company uses to meet the minimal requirements to sustain in the markets. The exploiting of the core competencies in the particular markets is done to meet the basic minimum resources of the company. The unique resources on the other hand are dependent on the unique product offering that is dependent on each company. They target the niche consumer base and develop product to meet their needs. This is based on the corporate strategy of the company.