万豪酒店(Marriott hotels)是一家大型酒店所有者和管理公司，其投资组合的很大一部分是管理酒店。万豪在全球和亚洲面临的主要挑战是多元文化主义，并将多元文化融入到全球环境中(Wang and Wang,2009)。它在亚洲稳步扩张，但其原则、核心价值观和亚洲保守主义价值观之间存在着巨大的文化距离，它面临着增长的挑战。这家酒店公司发现很难与亚洲文化融合在一起，并找到合适的候选人融入其文化。这是其全球扩张的首要问题，因为西方国家遵循的价值观、原则和行动方法与亚洲人完全不同。例如，许多在西方的万豪酒店不提供专门的行李转移服务，在亚洲的一些国家，这是最微不足道的服务。此外，语言是亚洲酒店公司的另一个障碍，尤其是在中国，说英语的员工很难找到(Jackson和DeFranco,2005)。
Marriott hotels are a large hotel owner and management company with large part of its portfolio being in management of hotels. Primary challenge faced by Marriott across the world and in Asia is multiculturalism and integrating its diverse culture into its global context (Wang and Wang, 2009). It has been expanding steadily in Asia, but with a large cultural distance between its principles, core values and Asian values of conservativeness, it faced a challenge of growth. The hotel company found it hard to mix with the Asian culture and find suitable candidates to integrate into its culture. This was the prime issue in its global expansion, because the values, principles and method of operations it followed in the western nations were completely different from the Asians. For example, many Marriot hotels in the west do not offer specialized services of luggage transfer, which in some nations in Asia, is required as the most negligible service. In addition, language was another barrier for the hotel company in Asia, China in particular, where English speaking employees were difficult to be found (Jackson and DeFranco, 2005).