代写论文:顾客对品牌的需求

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25/12/2017

代写论文:顾客对品牌的需求

顾客不断变化的需求也改变了时装店的观念。生活方式品牌需要关注顾客的需求,以及如何完全满足顾客的需求,让顾客一次又一次的光顾这家店。如果品牌能够理解时尚的具体要求,那么它就有了针对特定客户群的优势。因此,如果他们定义了品牌想要瞄准的市场,他们也会成功地限制竞争。品牌需要了解所有的顾客在选择特定的产品之前会怎么想。正如Keller(2008)所提到的,定义客户决策的不同因素可以归结为心理、社会和经济过程。这些过程被认为与任何个体的自然行为交织在一起。这样,客户也需要感受到与品牌的联系。

代写论文:顾客对品牌的需求

The changing needs of the customer have also changed the mindset of the fashion outlets. The lifestyle brands need to focus on the needs of their customers and how to satisfy them completely so that the customers visit the store again and again. The brands have the advantage of targeting a particular group of customers if they are able to understand the specific requirements of fashion. Therefore, if they define their market that the brands want to target, they would also succeed in limiting the competition. The brand needs to understand that what all the customers will think before they choose a particular product. As mentioned by Keller (2008), the different factors that define any customer’s decision can be summed up as psychological, sociological and economic processes. These processes have been identified to be intertwined with the natural behaviour of any individual. With this, the customer also needs to feel the connection with the brand.