代写论文:营销工具

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澳洲论文通 ASSIGNMENT PASS - 论文代写以独特的澳洲论文代写.澳洲essay代写和assignment代写专业服务理念,尝试创新的代写形式赢得了澳洲留学生的口碑.我们代写团队对于代写论文采取多样化的手段.做到了代写论文的原创性和对论文抄袭的杜绝.

03/12/2017

代写论文:营销工具

BCG矩阵是一种营销工具,可以作为分析工具,帮助组织分配他们的资源。卡介苗矩阵被分割成4个象限,如星星、摇钱树、问号和狗。据观察,对Xo酱和中国酱的需求总是很高,因此可以说这些产品是面包房的明星产品,因为它既有高增长的份额,又有高的增长。这背后的主要原因是它是KeeWah的特性。更重要的是,中国的结婚蛋糕,月饼是现金牛产品,因为它在市场上有很高的增长份额,但它属于低增长份额,因为中国有几家面包店相关的组织。目前,KeeWah在不同的中国节日里推出了不同的季节性和节日产品。例如,他们推出了不同的吉利产品、大米倾销产品和季节性产品,这些产品都是问号产品,因为它在行业中有很高的增长,因为它有能力吸引顾客。然而,在市场上有一些机构出售这种产品,这样这种产品的市场份额就会减少。因此,从上面的讨论,可以描述所有的产品都是标准化的产品。

代写论文:营销工具

BCG matrix is one of the marketing tools that can be utilised as the analytical tool and help the organisation to allocate their resources. BCG matrix is segmented into 4 quadrants such as a star, cash cow, question mark and dogs. It has been observed that the demand for Xo sauce and Chinese sauce is always high so that it can be said that these products are the star products of the bakery because it has both the high growth share and its growth is also high. The main reason behind this is that it is the speciality of KeeWah. What’s more, Chinese bridal cakes, moon cakes are the cash cow products because it has high growth share in the market but it is belonging from the low growth share because there are several bakeries related organisation in China. Presently, KeeWah has introduced different seasonal as well as festive products during different Chinese festivals. For example, they have introduced different auspicious products, rice dumping products and seasonal products that are question mark products because it has high growth in the industry because it has the capability to attract customers. However, several organisations are there in the market that sell this kind of products so that the market shares of this kind of products is less. Therefore, from the above discussion, it can be described that all of the products are standardised products.

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