essay代写:创业选择的比较

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18/04/2019

essay代写:创业选择的比较

选择从零开始创业的创业方式的主要优势是,与特许经营模式中给出的费用和证券相比,创业成本通常较低。然而,这完全取决于业务的类型和规模。它还赋予所有业务系统和决策更高的独立性,如位置、容量、产品和服务、流程等。然而,这种模式也有一定的缺点。例如,它对市场上的新产品或服务的需求具有更高的风险和不确定性。而且,这种模式在树立品牌和形象,达到盈亏平衡的销售水平上,浪费了时间和资源。最重要的是,这种模式的投资风险更高。企业家全权负责企业的每一个方面,从客户获取到质量管理、制定公司程序以及为其产品创造市场地位。企业家精神还受到各种因素的影响,如经营企业的环境、联邦和法律影响,他必须充分认识到这些方面,并有能力处理这些方面(伯恩斯2010)。

同样,选择收购一家现有企业,也有其明显的优势和劣势。例如,在这种情况下,机会在几个方面的风险较低,启动成本较低,便利设施、技术和程序已经到位。因此,考虑到已经存在的应收账款和存货、商誉和声誉,该业务可以预期立即的现金流。此外,为此类风险投资获得投资者相对容易。然而,这种模式也有一定的缺点。例如,在某些情况下,购买成本可能大于新开办的企业。可能存在一些与业务相关的内在隐藏问题和问题等(Stokes, Wilson & Wilson 2010)。

然而,对于我所偏爱的创业模式,利大于弊。在该模式中,《特许加盟协议》的规定赋予特定商品或服务的独家销售权,并赋予使用该品牌名称和形象经营独立业务的合法权利。但加盟商必须遵守特许权人详细规定的协议条款和条件。通常会预先收取加盟费,以获得以特许经营名称和品牌形象开展业务的权利。除此之外,特许权人将持续收取特许权使用费(Larty 2010)。

essay代写:创业选择的比较

The prime advantage of choosing the entrepreneurship by the way of starting an enterprise from scratch is that generally has lower start-up costs as compared to the fees and securities given in the franchise model. However, this depends on the type and magnitude of the business entirely. It also gives higher independence to make all the business systems and decisions, like location, capacity, products and service, procedures, etc. However, there are certain disadvantages also for this model. For example, it has higher risks and uncertainty about the demand of the new product or service in the market. Also, this model cause waste of time and resources in building up the brand name and image and reaching the sales level of break even. Most importantly, the investment is at higher risk in this model. The entrepreneur is solely responsible for each and every aspect of the business from client acquisition to managing of quality, setting company procedures as well as creating market position for their products. The entrepreneurship is also exposed to various factors like, environmental, federal and legal implications of running a business, which he must be well aware of and have competency to handle these aspects (Burns 2010).

Likewise, the choice of buying an existing business, also has its distinct advantages and disadvantages. For example, in this case, the opportunity is less risky in a few aspects, it has lesser start-up costs, the amenities, technology and procedures are already in place. Thus, this business can expect immediate cash flow given that has pre-existing receivables and inventory, goodwill and reputation. Also, obtaining investors for such ventures is relatively easier. However, this model also has certain downsides. For example, in some cases, cost of purchase could be greater than new start-up. There might be some inherent hidden issues and problems in relation to the business, etc. (Stokes, Wilson & Wilson 2010).

However, for my preference of the entrepreneurship model, there are greater advantages than the disadvantages. In this model, there is provision of a Franchise agreement which gives the exclusive rights to sell the specified good or services, with legal rights to use the brand name and image to operate independent business. The franchisee though has to abide by the agreed terms and conditions detailed by the franchisor. There is provision of a usual upfront franchise fee to get the rights to do business under the franchise name and brand image. Other than this, the franchisor gets franchise royalty fee on an ongoing basis (Larty 2010).

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