个人陈述代写:Zespri公司的内外分析

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30/09/2020

个人陈述代写:Zespri公司的内外分析

Zespri国际有限公司是一个被认为是最大的猕猴桃市场之一。他们还向50多个国家销售奇异果。该公司已经能够获得品牌声誉。他们有信誉,能够与供应商保持良好的关系。正是由于这些因素,公司才能够在当前竞争激烈的市场中维持下去。他们独自承担了全球30%的销售额。Zespri公司占全球猕猴桃贸易量的30%。通过对健康营销、创新、品牌意识和一致性的关注,他们获得了品牌信誉。他们也参与了供应链的发展(Ritter, 2016)。他们不断完善他们的供应链流程和发展。他们希望找到可行的可持续发展方式。该公司已经成功地获得了一个小众消费者群体,它希望开发协议来进一步提高销售和增加消费者群体。为了制定计划,对现有的协议进行了分析,并确定了过程中的差距。在此基础上,有一些建议被贴出来了。

个人陈述代写:Zespri公司的内外分析

在这个分析中,将会对内部分析和外部分析进行详细的讨论。本文根据公司的竞争对手进行了探讨分析。然后对其进行分析,提出建议,并根据这些影响得出结论。首先,对公司内部进行分析。下面详细介绍了这些内容。

个人陈述代写:Zespri公司的内外分析

Zespri International Limited is a company which is considered to be one of the largest marketers of kiwifruit. They also sell kiwifruit to more than 50 nations. The company has been able to gain brand reputation. They have the credibility and been able to sustain good relations with the suppliers. It is owing to these factors that the company is able to sustain in the current competitive markets. They are solely responsible for 30% of the global volume of sales. The company Zespri accounts for 30% of the global trade of Kiwifruit. From this they have garnered a brand credibility and through the focus of the aspects of health marketing, innovation, awareness of the brand and consistency. They are also involved in the supply chain development (Ritter, 2016). They are constantly refining they supply chain process and development. They want to develop sustainable ways that are possible. The company has managed to gain a niche consumer base and it wants to develop the protocols to further enhance sales and increase the consumer base. To create a plan, the existing protocols were analysed and the gaps in the process were identified. Based on which, there are recommendations that have been posted.

个人陈述代写:Zespri公司的内外分析

In this analysis, there will be detailed discussion about the internal and external analysis. Based on the company’s competitors has been explored in this analysis. These are then analysed to create the recommendation and conclusions have been drawn as a result of these impacts. As an inception step, the internal analysis of the company has been done in the following. These have been detailed in the following.

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