According to the report of 2014, exports of cultural contents have led to the profit of $ 6.16 billion. It has observed an increase of 8.4 percent in comparison to the past year. This is around 2.3 percent higher in comparison to the total growth in the last year. The benefit of the Korean wave is that in the year 2011, around $100 million dollar was the cultural export from Korea. If the same strategy continues to flourish, it will grow to around $ 7.8 billion every year. According to the presence scenarios, the content market of Korea has grown to around $54.5 billion in the year 2008. There is a rise of over four percent every year. Thus, the export of the content market of Korea has been growing largely because of the intrinsic efforts of the government of Korea. Among these, the primary profits have been because of the spread of Pop culture of Korea in other nations. According to the research, Korean music industry gains a profit of around $ 2 billion every year from the exports.
According to the economic analysis, it can be clearly said that Korea always had some or other competitive advantage. The Koreans would always have the tendency to produce some or other goods in such a manner that they are much more efficient in comparison to the other nations of the world. The firms situated in Korea were also benefitted from the vibrant forms which were reflected by the dancers from Korea. Another thing leading to the economic advantage for the firms was that young Koreans were attracted towards B-boying, a form of dance which was rapidly emerging in a number of countries in the world during those times.
Because of the process of discovery of the competitive advantage which Korea had, the Korean firms took a lot of time. But ultimately the talent of the Korean music and dance was identified by these firms. The firms wanted to be innovative and do something different. In order to pursue the same, these firms combined music with technology, something which led to the growth of the DS Entertainment. This was the preparatory phase for the Korean music. These firms wanted to ensure that the dancers imply to the high level requirements which are there before the world. In addition to this, they also wanted to specialize the dancers to specific forms of dances such as Ballets, connoisseurs.