Many of the contemporary studies have revealed that increasing respect is given by the tourist regaining the environmental responsibility. Therefore, by the adoption of services that are more attuned to save the environmental is found to be gaining more and more appeal. The spa services are now explaining about the ways in which the people can connect with the nature by the utilization of these services. These explain to the tourists about the ways in which they can reconnect with nature. These spa services are found to create a niche consumer base by the using of these ideologies. There is a group of eco tourists who are steadily rising in the environment. The next factor that the spa industry is found to harness is the wellness appeal. This is detailed below.
The spa services are used by the people to relax. There is a general appeal to the spa services to increase the relaxation of the people. There are a number of well-positioned demands that the people have put forward. They want to find ways to increase the ways to relax.
The industry’s growth with respect to luxury brand and travel will be very high. However, the companies cannot just cash on luxury brands and marketing. They have to make a complex mix of luxury brand marketing, unique travel experiences and more in order to customize options for the consumer. Customized form of travelling will be a big thing for the tourism industry in the future.
The resort and spa industry relies much on the health and wellness appeal. For repeat customers, the spa services create the impression that they contribute towards the health of the people (Body and Soul Industry, 2014). There is increase in the number of customer visits based on this system. The spa services use this ideology to increase the frequency of the customer visits. There is a change in the ideology of the people. It was previously attuned that the people use these spa services as luxury. There is a changing trend that these factors would make the people assume that this service is a mandatory offering that they provide to the people.