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阿得莱德论文代写-营销策略

本篇文章主要是讲营销策略,这是因为富裕的客户仍然可以将设施与价格进行比较,并与他们正在寻找的价格和类别范围内的所有替代品进行比较。日本、欧洲和韩国的汽车制造商经常推出功能更多、价格更低的豪华车。因此,凯迪拉克需要降价。一些差异化的特点,可以包括在卡迪拉克豪华车型。本篇阿得莱德论文代写文章由澳洲论文通AssignmentPass辅导网整理,供大家参考阅读。

This is because the rich customers can still compare the facilities as against the price with all the alternatives they have in the price and category range that they are looking for. The Japanese, European and Korean manufacturers often offer cars in the luxury segment that have more features and priced less. Therefore, Cadillac needs to under price. Some of the differentiating features that can be included in the premium model of Cadillac are:
Inclusion of headlamps
Alerting system related to forward collision
Warning system when the car departs a lane
Mechanisms for individual controls and climate controls for the passengers seated in the rear seat
Heating facilities for the seats in the rear outboard
For seats in the front, ventilation system
The market segmentation is also necessary as it’s very costly to go for mass marketing. Cadillac being a luxury car, high income groups with high social status should be targeted first along with the high net worth individuals. With regards to the SBU, these marketing campaigns should reach the geographical areas where the manufactured cars will be shipped.
Based on strategies mentioned above, the implementation options of those strategies include human resource, marketing, and operations. The competitiveness of the GM SBU is in relation to the market position in terms of the way that has been competing with other competitors in the industry (Jawahir, 2007). The operation strategy has to be formulated for the SBU with which the operation management function of the SBU can be contributing to the ability of the company in achieving competitive edge in the marketplace. On the basis of the competitive priorities of GM, the development of the operations strategy includes: (a) lower cost, (b) superior quality and added features, (c) faster delivery, (d) flexibility with regards to some features that can be tailored according to the demand of the customers, and (e) services, which include the after sales service. The competitive advantage can be achieved by Cadillac with the means of core capabilities. There should be direct aligning of the core capabilities with competitive priorities.

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澳洲代写被发现-确定关键问题和生成解决和待评估方案

本篇文章主要讲述的是确定关键问题和生成解决和待评估方案,尽管Zara一直做得很好,但该公司在其供应链上有几个循环漏洞,该公司可以研究并改进自己。对欧洲市场的更多依赖:在目前世界范围内,发展中经济体是出售的动力,欧洲市场正在遭受损失(Fernie, J.和Sparks, L.)。,2014)。在这种情况下,该公司保持了对较小发展中市场的依赖,使得供应链和品牌在整体上容易受到经济、社会或政治变化的影响。本篇澳洲代写被发现文章由澳洲论文通AssignmentPass辅导网整理,供大家参考阅读。

Even though Zara has been doing well, the company has several loop holes in its supply chain which the company can look at and improve itself. More dependence over the market of Europe: In the current status across the world, the developing economies are powerhouses for sale and the European market is suffering losses (Fernie, J. and Sparks, L., 2014). In such times, the company has kept its dependence over the lesser developing market making the supply chain and the brand on the whole to be vulnerable to change economically, socially or politically.
The company engages in vertical integration. Even though vertical integration is a benefit to organizations, it also consists of limitations. For example, the integration leads often towards the inadequacy of acquiring scaling economies which implies they cannot gain the advantage to produce large goods quantities for rates that are discounted. In turn this leads towards higher costs being incurred through the company (Turker et al., 2014). For Inditex it is also essential to support their individually high investments of capital for their supply chains and have the ability of backing their skills and technology financially beyond the ones that are present currently.
Quick and frequent new product introduction: This issue is a boon and a bane as well for the company’s supply chain as it involves research and development at every step causing more costs to be incurred. Furthermore, the company engages in constantly altering their production techniques to make it possible for them to create their unique line of apparels.
There are various alternative solutions that can be offered to Zara and evaluated.
Considering outsourcing of production in developing economies as the price is less with good quality possible: For this alternative, the risk involved for Zara is high because the company does not indulge in outsourcing due to quality concerns (Holweg, M. and Helo, P., 2014).
Considering expansion of distribution units as well as stores: With regard to this alternative, the risk for the company is medium as expansion will only help the company to reach more customers but at the same time it will also result in incurring higher costs.

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澳洲论文代写推荐-无谷蛋白饮食

澳洲论文代写推荐-无谷蛋白饮食

分析新产品或服务在选定市场环境中的机会,并以相关期刊文章和报告为依据

无谷蛋白产品的市场机会已经成熟。虽然无谷蛋白饮食被推荐给乳糜泻患者,但它正成为一种普遍的健康趋势。这种疾病导致永久性的谷蛋白不耐受。这种疾病的患者患有扁平和发炎的绒毛,这是一种位于小肠内壁的手指状突起。在健康人体内,这些绒毛有助于吸收和消化食物中的脂肪、蛋白质和碳水化合物等营养物质。腹腔病人表现出腹泻、胃痛、贫血、体重减轻和营养不良等症状(AIS Sports nutrition, 2009)。

根据最近的一些调查显示,有十分之一的澳大利亚人不吃含麸质食物。总计约180万人。人们发现,限制食用富含谷蛋白的产品可以带来更健康的生活。在这一数据中,妇女消费者占突出地位。然而,澳大利亚饮食指南声称,为了均衡饮食,食用谷物是非常必要的。为了确保儿童和成人每天的膳食纤维摄入量,使谷物成为饮食的一部分是很重要的。(Golley留言。)

根据一些研究作者的研究,无谷蛋白产品的市场仍有空缺。不同的地方有不同的食物供应。例如,在线食品商店提供100%的无谷蛋白产品。在一家普通的杂货店里,同样的东西的供应量大约是36%。一些更好的市场显示,41%的无谷蛋白产品可供选择,而大多数保健品商店自称约有94%的产品可供选择。这些产品也比含有普通小麦的产品更昂贵。例如,声称不含谷蛋白的意大利面或面包的价格可能是含有类似小麦的两倍。综上所述,我们可以说无谷蛋白产品在市场上的统一性很差,而且它们提供了一个利润更高的场所。(Lee, Ng, Zivin & Green 2007)。对无麸质食品的需求正在飙升。鉴于腹腔疾病患者人数显著而真实地增加,对无谷蛋白产品的需求短期内不会下降。还有其他一些不耐受和过敏也与食用面筋有关。食品工业正在取得进展,利用一些新的工艺和成分,如胶体、淀粉或树胶,制备无谷蛋白产品。(Gallagher, Gormley & Arendt 2004)。

澳洲论文代写推荐-无谷蛋白饮食

Analysis of opportunities for the new product or service in the chosen market environment substantiated by relevant journal articles and reports

The market opportunities for gluten-free products are ripe. Although the gluten-free diet is recommended for people who have coeliac disease but it’s becoming a common health trend. This disease spells permanent gluten intolerance. Patient of this disease suffer from flattened and inflamed villi, a small finger-like projections in the inner lining of small intestines. In a healthy person these villi helps in absorbing and digestion of nutrients like fats, proteins and carbohydrates from the food. Coeliac patients show symptoms such as diarrhea, stomach ache, anemia, weight loss and general lack of poor nutrition (AIS Sports Nutrition, 2009).

As per some latest surveys, it has come to light that out of ten normal Australian people one is avoiding gluten containing food. That sums up to about 1.8 million people. People find restraining consumption of gluten laden products that would lead to healthier life. In this data there is prominence of women consumers. However, the Australian Dietary Guidelines claims that for a balanced diet consumption of grains is very essential. To ensure daily fibre intake in a diet for both children and adults, it is important to make grains part of diet. (Golley n.d.)

According to some research authors the market still has vacancy for the gluten-free products. The various places have different availability of such food. For example online food stores have 100% availability of gluten-free products. The availability of the same in a normal grocery shop is about 36%. Some better markets show 41% gluten-free products available and most of the health stores boast availability of about 94%. These products are also more costly than normal wheat containing products. For example pasta or bread claiming to be gluten-free could be twice as expensive as similar wheat containing item. To sum up, we can say that the gluten-free products are poorly available in uniformity across market and also they present a venue of more profitability. (Lee, Ng, Zivin & Green 2007). There is a soaring demand for the products without gluten. In the view of the noticeable and genuine increase in the patients of coeliac disease the demand of gluten-free products is not going to go down any time soon. There are other intolerances and allergies also associated with the consumption of gluten. The food industry is making advances and preparing gluten-free products with the use of some novel procedures and ingredients like hydrocolloids, starches or gums. (Gallagher, Gormley & Arendt 2004).

商务英语论文代写-百思买公司

商务英语论文代写-百思买公司

PESTLE对百思买公司进行了如下分析:

政治因素

没有太多政治因素对BBY的销售和交易产生影响。在这个舞台上,如果有什么影响是一样的,那就是税收,这是由政党制定的。

经济因素

经济一直面临衰退,人们一直在努力克服同样的问题(Allen and Fjermestad, 2014)。由于这次经济衰退,比在前几个季度损失了很多钱。因此,它正在努力从这种损失中恢复过来。根据Wiersma(2012),应用最广泛的经济因素是失业率、国家发展速度、衰退等。这些因素评估了经济衰退对百思买业务的影响。经济的货币政策和财政政策导致百思买失去了大量的生产力。

社会文化因素

这是百思买面临的最大问题。人们对网上购物有了意识,老年人也像年轻一代一样,转向了网上购物(Ferrel and Hartline, 2014)。像ebay和Amazon这样的网站是最广为人知的网上购物网站。通过这种方式,百思买发现很难保持它的领先地位,因为很少有人光顾这家商店。

商务英语论文代写-百思买公司

The analysis of Best Buy Inc has been carried out by the PESTLE study for the business, which is as below:

Political factors

There aren’t lots of political aspects that have an impact on BBY’s selling and dealings. In case anything affects the same in this arena, it is taxation which is laid by the political parties only.

Economic factors

The economy has been facing recession and efforts have been there to get over the same (Allen and Fjermestad, 2014). BBY has been losing lots of money in previous quarters, owing to this recession. Therefore, it is making efforts to recover from such losses. As per Wiersma (2012), the most widely applied economic factors are unemployment ratio, development rates of country, recession, etc. These factors assess how the economy’s recession has affected the business of Best Buy Inc. The monetary policies as well as the fiscal policies of the economy have caused Best Buy to lose lots of productivity.

Socio-cultural factors

This is the biggest issue faced by Best Buy Inc. There is awareness of internet purchases and the older people are also switching, like younger generation, to the internet buying (Ferrel and Hartline, 2014). The web pages like ebay & Amazon are most widely known sites to make internet purchases. This way Best Buy finds it difficult to maintain its top position as there are few people who visit the stores.

代寫論文價碼-電氣市場

代寫論文價碼-電氣市場

爲這個項目組合所選擇的商業理念是在電氣行業銷售一個多功能的擴展插座。在當今時代,電氣市場已經發生了顯著的多元化,隨着技術的發展,延長插座市場已經成爲一個非常大的市場。這種增長的關鍵原因不僅是技術的發展,而且是全球客戶對擴展插座需求的增加。不同種類的擴展套接字在業務上存在巨大的競爭。然而,這些擴展插座的功能和設計都存在一些問題,如插頭的干擾等。另外,市場上現有的擴展插座不能使用大的頭插,因爲沒有足夠的空間。用戶在使用不同種類的插頭充電時,對大量的設備充電帶來了極大的不便。當客戶面臨這種情況時,他們傾向於購買額外的擴展套接字用於實用目的,這將進一步導致客戶的金錢和精力的浪費。另一方面,傳統的擴展插座在安全性和質量上存在着一定的危險性和弊端,因此,對創新擴展插座的探討將有助於解決這些問題。該業務的最大目標市場是中國。

市場分析

市場問題

在這個時代,新的辦公電器和家用電器已經建立起來,通過互聯網,遠程監控,遠程控制與用戶進行交流。然而,這些新電器的銷售和發展一直在發展和演變,對有用功能的需求也在增加。隨着時間的推移,新的功能被添加到插座上,這意味着電源插座插座的多功能適配器。整個市場已經開始變得高度科技化。

細分市場

通過大量的市場調研和客戶行爲,可以從使用、質量、品牌等方面對擴展插座市場進行細分。許多客戶一直在根據品牌選擇產品。在消費者的心理中,好的品牌就是好的品質。因此,傳統的擴展插座的銷量開始大幅下降。

代寫論文價碼-電氣市場

The business idea selected for this project portfolio is in the electrical industry for the sale of a multi-functional, extension socket. In the current era, the electrical market has diversified significantly, making the extension socket market an extremely big market with the development of technology. The key reason of this growth is not only the development of technology, but also the increased need for extension socket among customers all across the globe. There is huge competition in the business with different categories of extension sockets. However, the function and design of these extension sockets deal with some problem or the other, such as interference of plugs. Also, there cannot be a use of big head plug in the current extension sockets available in the market, as there is lack of sufficient space. There is quiet inconvenience for customers in charging much equipment, while using different categories of plugs. When such a situation is faced by the customer, they tend to purchase an addition extension socket for utility purpose that further results in wastage of money and efforts for the customers. On the other hand, the safety and quality of tradition extension socket turns out to be dangerous and bad and hence, the discussion on innovative extension socket will help in solving the problems. The biggest target market identified for this business is China.

Market Analysis

Market Issues

In the current era, new office appliances and home appliances have been established for communicating with the users by the use of internet, remote based monitoring, and remote based controlling. However, the sales and developments of these new appliances have been developing and evolving, there has been an increased need for useful functions. Only with a matter of time, the new functions are added to the outlet, which means multi- functional adapter of electrical power socket plug. The overall market has started to become highly technological.

Market Segments

As per a number of market researches and behaviors of the customer, the segmentation of extension socket market can be done in terms of use, quality and brand. A number of customers have been choosing the products in accordance with the brands. Good brand is known to be having good quality in the psychology of customer. And hence, the sale of traditional extension socket has started to decline at a major rate.